Stationery Brands sells a range of stationery products and other office items online. While the company doesn’t trade exclusively in recycled and recyclable products‚ it does have a bias toward environmentally friendly offerings. We wanted to reflect the humanity of that‚ and so we’ve created a brand identity built around the most basic and universal of stationery items‚ the humble pencil. The simple‚ human theme is continued with liberal use of script typography‚ simple line illustrations and touchy-feely visual elements such as Post-It notes and what appears to be hand-drawn highlighter streaks throughout the website.

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