Breaking new ground for a builder.
This website was created for Yates Builders as part of a brand positioning project. The site was designed to reflect the fresh and uncomplicated visual identity developed for the brand – and to convey a sense of simplicity‚ in keeping with the ‘dream run’ that is the core of the brand proposition. In fact‚ we believe the site breaks new ground for this category in terms of its simplicity. Information has been organised in to three simple sections; ‘words’‚ ‘pictures’ and ‘contact’. And‚ while the site is not particularly light on text or visual content‚ a fun-to-use navigation device makes it easy to access the content in small bites‚ making the online experience feel anything but daunting.
Go on‚ explore: yatesbuilders.com.au